Graphic Designer Opportunities in London: Top Tips
Written by  Daisie Team
Published on 8 min read


  1. Identify the right industry for you
  2. How to build a portfolio that stands out
  3. Why networking matters
  4. How to apply for graphic design jobs
  5. What to prepare for an interview
  6. How to negotiate salary
  7. Continuing education and professional development

Are you on the hunt for top graphic designer opportunities in London? If so, you've clicked on the right blog! We've got top tips to help you navigate the vibrant and competitive graphic design landscape in London. Whether you're a seasoned pro or a fresh grad, this guide is sure to come in handy. So let's get those creative juices flowing and dive into the world of graphic design in London.

Identify the right industry for you

First things first: you want to pinpoint the right industry for your unique skills and style. London's graphic design scene is vast and varied, so you've got a smorgasbord of options to choose from. Here's how to narrow down your choices:

  • Think about your interests: Do you have a passion for fashion? Maybe you're a foodie at heart or a music lover? Aligning your job with your interests can make your work more enjoyable and fulfilling. For example, if you're into music, you might find top graphic designer opportunities in London's music industry.
  • Understand your skills: Not all graphic design jobs are created equal. Some may require more technical skills, others may lean heavily on creativity. If you're a whiz at Adobe Creative Suite, you might want to look for jobs that need these skills.
  • Research potential industries: Take the time to research different industries that hire graphic designers in London. Look at their market size, growth potential, and the type of graphic design work they typically require. This will give you a better sense of where your skills and interests could be a good fit.

Remember, there's no one-size-fits-all when it comes to graphic design jobs. Identifying the right industry for you is a personal journey. It might take a bit of time and research, but trust us, it's worth it!

How to build a portfolio that stands out

Now that you've identified your industry, it's time to showcase your skills through a portfolio that will turn heads. Here are some tips to help you build a portfolio that stands out in the London graphic design scene:

  • Start with your best work: Your portfolio should start and end with your strongest designs. This way, you make an immediate impression and leave them with a lasting one. Remember, you're competing with others for the top graphic designer opportunities in London, so make every project count.
  • Include a diverse range of designs: Don't limit yourself to one type of design. Showcasing a variety of your work — from logo designs, to print ads, to digital graphics — demonstrates your versatility and adaptability, qualities that employers value in a graphic designer.
  • Provide context: Don't just display your designs; also include a brief description for each project. Describe the project's purpose, your design process, and the outcomes. This helps potential employers understand your thought process and problem-solving skills.
  • Keep it current: Regularly update your portfolio with your latest projects. This not only shows that you're active and engaged in your field, but also allows potential employers to see your growth and progress as a designer.

Building a standout portfolio is a key step in your journey towards finding top graphic designer opportunities in London. It's your chance to show potential employers what you're made of, so make it count!

Why networking matters

Networking is a vital tool for anyone on the hunt for top graphic designer opportunities in London. It allows you to connect with potential employers, collaborators, and mentors who can provide you with insight, advice, and job leads. Here's why networking is so important:

  • Unadvertised opportunities: You've probably heard the saying, "it's not what you know, but who you know." Many job opportunities never make it to the job boards because they're filled through word-of-mouth referrals. Networking gives you access to these hidden opportunities.
  • Learning from others: Networking allows you to learn from the experiences of other graphic designers. You can gain valuable advice and insight, learn about the latest industry trends, and even pick up some new design tricks.
  • Building your reputation: Regularly attending industry events and participating in online communities can help you become known in the London graphic design scene. The more people who know you and your work, the more likely you are to be recommended for job opportunities.
  • Support and inspiration: The graphic design industry can be competitive, but it's also a community. Networking can introduce you to like-minded individuals who can offer support, feedback, and inspiration when you need it most.

Networking might seem intimidating at first, but remember, everyone's in the same boat. So, get out there, shake some hands (virtual or real), and start making those connections. You never know where they might lead!

How to apply for graphic design jobs

Once you've identified your industry and built a stellar portfolio, it's time to dive into the pool of top graphic designer opportunities in London. But where do you start? Here's a step-by-step guide on how to apply for graphic design jobs:

  1. Do your homework: Before you apply, take time to research the company. Understand their style, their clients, and their culture. This will help you tailor your application and show that you're genuinely interested in the role.
  2. Customize your application: As a graphic designer, your application is an opportunity to show off your skills. Customize your resume and cover letter to match the company's aesthetic. Show them you're not just a great designer, but you're their great designer.
  3. Highlight relevant work: In your portfolio, highlight the projects that are most relevant to the job you're applying for. If the job is for a branding role, show them your best brand designs. If it's for a UX position, showcase your UX projects.
  4. Follow application instructions: This might seem obvious, but you'd be surprised how many people overlook this step. If the job posting asks for a PDF portfolio, don't send an online link. If it asks for three work samples, don't send ten. Following instructions shows that you're attentive and respectful of their process.
  5. Follow up: After you've sent your application, follow up with a polite email. This shows eagerness and initiative, and it keeps your name in the pile. But remember, be patient. Hiring can take time.

Applying for jobs can feel like a job in itself, but with a little organization and a lot of persistence, you'll be well on your way to landing one of the top graphic designer opportunities in London. Good luck!

What to prepare for an interview

So, you've applied for one of the top graphic designer opportunities in London and they've called you for an interview. Congratulations! Now, you might be wondering, "What should I prepare?". Don't worry, let's break it down:

  1. Know the company: Just like when you applied, it's important to show that you understand the company. Make sure you're familiar with their products, services, and design style. It wouldn't hurt to know a bit about their history and values too!
  2. Bring your portfolio: Your portfolio is your ticket to show off your design skills. Make sure it's up-to-date and includes your most impressive work. Be ready to discuss each piece, why you made certain design choices, and how you handled any challenges.
  3. Practice common interview questions: While every interview is different, there are some common questions you can anticipate. "Tell me about yourself", "Why do you want this job?", and "Describe a project where you faced a design challenge and how you solved it" are a few you should be ready for.
  4. Prepare some questions: An interview is a two-way street. Have some questions ready to ask about the company, the team you'll be working with, or the projects you'll be working on. It shows you're serious about the role and gives you a chance to see if it's a good fit for you too.
  5. Dress the part: While graphic design is a creative industry, it's still important to present yourself professionally. Dress appropriately for the company culture. When in doubt, it's better to be a little overdressed than underdressed.

Remember, interviews are not just about your skills, but also about you as a person. Be authentic, be passionate, and most importantly, be yourself. This is your chance to show them why you're the perfect fit for one of the top graphic designer opportunities in London.

How to negotiate salary

Great news! You've wowed them in the interview and they've offered you one of the top graphic designer opportunities in London. But before you jump in and say yes, let's talk about salary negotiation. Yes, it can be a bit uncomfortable, but it's a key step in the process. Here's how to go about it:

  1. Do your homework: Before entering any negotiation, you need to know what you're worth. Research average salaries for similar roles in London. Websites like Glassdoor or Payscale can be helpful here. Remember, being informed is being empowered.
  2. Know your minimum: Determine the lowest salary you're willing to accept. This is your baseline. It's important to know this beforehand so you don't end up settling for less than what you deserve.
  3. Start high: When you're asked about your salary expectations, aim higher than your minimum. This gives you some room for negotiation. But be realistic, you don't want to scare them off.
  4. Consider the whole package: Salary is just one part of the compensation package. Don't forget about benefits like health insurance, vacation time, training opportunities, and other perks. All these can add value to your salary.
  5. Be professional: Negotiation isn't about winning or losing. It's about finding a fair outcome for both parties. Stay professional, be respectful, and maintain a positive attitude throughout the process.

Remember, negotiating your salary isn't being greedy—it's about ensuring you get fair compensation for your skills and experience. So, go ahead and make sure you're getting what you deserve for that top graphic designer opportunity in London.

Continuing education and professional development

Congratulations! You've landed one of the top graphic designer opportunities in London. Now, it's time to focus on continuing education and professional development. In this fast-paced industry, staying up-to-date is key to staying relevant. So, how can you ensure you're always learning and growing in your career?

  1. Industry events: London is a hub for design events. Take advantage of this! Attend conferences, seminars, and workshops. These events are great for learning about the latest trends and techniques, as well as networking with other professionals.
  2. Online courses: There are plenty of online platforms offering courses on various aspects of graphic design. Sites like Coursera and Udemy can be treasure troves of knowledge. Whether you want to master a new software or learn about color theory, there's a course out there for you.
  3. Read, read, read: With so many blogs, articles, and e-books available online, there's no shortage of information. Make it a habit to read about the industry regularly. This will help you stay on top of trends and keep your skills sharp.
  4. Peer feedback: Feedback from other professionals in your field can be invaluable. Don't shy away from asking for it. It can provide a fresh perspective and help you improve your work.
  5. Personal projects: Working on personal projects can allow you to experiment with new ideas and techniques without the pressure of client expectations. Plus, it can be a great addition to your portfolio.

Remember, learning is a lifelong journey, especially in a field as dynamic as graphic design. So, make sure you're investing time and effort into your professional development. This will not only help you excel in your current role but also prepare you for future top graphic designer opportunities in London.

If you're looking to expand your opportunities as a graphic designer in London, don't miss the workshop 'Getting Started and Taking Off as a Creative' by Adrian Valencia. This workshop will give you valuable tips and guidance on how to navigate the creative industry in London, and help you kickstart your graphic design career. Happy designing!