How to Start Your Own Podcast: A Step-by-Step Guide
Written by  Daisie Team
Published on 11 min read


  1. Define your podcast concept
  2. Choose the right equipment
  3. Set up your recording environment
  4. Plan your podcast content
  5. How to record your podcast
  6. Edit your podcast
  7. Create your podcast artwork
  8. Choose a podcast hosting platform
  9. Publish your podcast
  10. Promote your podcast

Starting your own podcast can seem like a tall order, especially if you're new to the world of broadcasting. But fear not—with a bit of guidance and a dash of patience, you'll be hosting your own show in no time. This step-by-step guide is here to help you navigate through the process, from defining your podcast concept to promoting it to the world. So, let's dive in and make that dream podcast a reality.

Define your podcast concept

Before you rush off to buy a fancy microphone and start recording, take a moment to think about what you want your podcast to be about. This is the time to let your creativity run wild—imagine what kind of podcast you'd love to listen to, and then make it.

Firstly, consider the topic. It could be anything from cooking to comic books, business insights to bird watching. The key is to choose something you're passionate about, as this will keep you motivated and make your podcast more engaging for your listeners.

Next, think about your format. Will your podcast feature interviews with interesting guests? Or perhaps you prefer a solo format where you share your insights on a particular subject. Other formats could include panel discussions, educational segments, or storytelling. There's no right or wrong here—pick a format that suits your style and topic.

Finally, consider your target audience. Who do you want to listen to your podcast? Having a clear idea of your audience will help guide your content choices and make your podcast more relatable to your listeners. For instance, if you're looking to start a podcast on entrepreneurship, your target audience might be aspiring entrepreneurs, small business owners, or individuals interested in the startup scene.

In summary, to start your own podcast, you need to define your concept carefully. It's like sketching a blueprint for a building—you need to know what you're building before you can start. So pick a topic you love, choose a format that suits your style, and keep your audience in mind. Then, you're all set to make waves in the podcast world.

Choose the right equipment

Now that you've got your podcast concept all figured out, it's time to gear up. Choosing the right equipment is a vital step when you're about to start your own podcast. And no, you don't need a professional studio or high-end gadgets to get started. With a few key pieces, you can record high-quality podcasts right at home.

First off, you'll need a microphone. Your smartphone or computer mic might be handy, but they won't give you the crisp, clear audio that a dedicated microphone can. An affordable and popular choice among many podcasters is the Audio-Technica ATR2100x-USB. It's a USB mic, which means it's easy to connect to your computer and start recording.

Next, you'll need a pair of headphones. Any headphones will do initially, but if you're serious about podcasting, consider investing in a pair of closed-back headphones like the Sony MDR7506. These help to isolate the sound and give you a better sense of your audio quality.

Lastly, you might want to consider getting a pop filter. This little screen sits between you and your microphone and helps to reduce those annoying popping sounds that can occur when you pronounce certain words. The Aokeo Professional Microphone Pop Filter is a good choice—it's affordable, easy to attach, and does the job well.

One last piece of advice: don't let the lack of equipment stop you from starting. You can always upgrade your gear as you go along. Remember, content is king—focus on delivering valuable content to your listeners, and the rest will follow.

Set up your recording environment

Alright, you have your equipment ready. Now, where do you start your own podcast recording? Well, the answer lies in your environment. Here's how to set it up.

The first thing you want to consider is quietness. You don't want to record your podcast in a place where the neighbor's dog barking or the traffic outside can be heard. It might be as simple as choosing the quietest room in your house, or you might need to get a bit creative. Either way, the quieter the better.

The second thing to think about is soundproofing. Now, don't worry, you don't have to turn your room into a professional recording studio. Simple things like closing windows and doors, drawing curtains, or even hanging a few blankets on the walls can help to reduce echo and improve the sound quality of your podcast.

Also, think about the comfort of your space. You may be spending a lot of time in there, so make sure it's a place where you can relax and focus. A comfortable chair, proper lighting, and a clean and decluttered space can all make a big difference.

Lastly, remember to set your recording equipment up correctly. Place your microphone at about mouth level and use your pop filter. Make sure your headphones are plugged in and ready to go. With everything set, you're now ready to start recording your own podcast. Good luck!

Plan your podcast content

Think of your podcast like a journey. You wouldn't start a road trip without knowing your destination, right? The same goes for when you start your own podcast. Planning your content ahead of time ensures your podcast has direction and purpose.

First and foremost, decide on the topic of your podcast. What are you passionate about? What do you have expertise in? What do you believe your audience would love to learn about? Choosing a topic that excites both you and your listeners is key.

Next, think about the format of your show. Will it be a solo podcast where you share your thoughts and ideas, or will it be interview-based where you host guests? Perhaps a mix of both? The format you choose can greatly influence the flow and feel of your podcast.

It's also important to plan your episodes. Outline what each episode will cover, who the guests (if any) will be, and what the key takeaways for your listeners will be. This not only helps you stay organized but also ensures each episode provides value to your audience.

Finally, consider the length of your episodes. Some people prefer quick, 20-minute podcasts they can listen to during their commute, while others love long, in-depth discussions that last over an hour. Think about your audience and what they would prefer.

Remember, planning your content isn't about scripting every word you'll say—it's about having a clear idea of where you're going, and how you'll get there. It's your roadmap to start your own podcast successfully!

How to record your podcast

Once you've planned your podcast content, it's time to hit the record button. But how do you go about that? Let's break it down.

Firstly, script your intro and outro. These are the first and last things your listeners will hear, so make them count. An intro generally includes your podcast name, your name, what your podcast is about, and what to expect in the episode. An outro could include a thank you to your listeners, a recap of the episode, and a call-to-action (like asking your listeners to subscribe or leave a review).

Secondly, test your audio. Record a short clip to ensure your microphone is working well, and you're happy with how everything sounds. Play it back to yourself, and make sure you're speaking clearly, slowly, and audibly.

Thirdly, hit the record button and start talking! Remember, it's okay to make mistakes—you can always edit them out later. Just focus on delivering your content in a way that's authentic and engaging.

Finally, save your recording. Make sure you save your work often to avoid losing any of your hard work. It's also a good idea to save your files in a dedicated folder, so they're easy to find when it's time to edit.

Recording is an exciting stage when you start your own podcast. It's when your plans start to come to life, and your voice gets ready to reach thousands of eager ears. So, take a deep breath, hit record, and let's make some podcast magic!

Edit your podcast

Once you've recorded your podcast, the next step is editing. While it might sound intimidating, especially if you're new to audio editing, don't worry. With the right tools and a little patience, you'll be able to turn your raw recording into a polished podcast episode.

Start by selecting an editing software. There are many available, from Adobe Audition to GarageBand, and even free options like Audacity. Whichever you choose, make sure it's one you're comfortable with.

Next, upload your recording to your chosen software. This is usually as simple as dragging and dropping your audio file into the program.

Now, it's time to trim and edit. Start by removing any obvious mistakes, long pauses, or background noise. Remember, your aim is to provide a smooth listening experience for your audience.

Don't forget to add your intro and outro. These should be at the beginning and the end of your episode, respectively. You might also want to include any music or sound effects at this stage.

Finally, save your edited episode. Typically, you'll want to save it in a format like MP3 or AAC, which are widely supported and offer a good balance between quality and file size.

Editing might feel like a chore, but it's an essential part of the process when you start your own podcast. It's your chance to make sure your episode sounds the best it can be before it reaches your listeners. So, embrace the editing process and watch as your podcast transforms from good to great!

Create your podcast artwork

Once you've got your content and editing down, it's time to consider the visual aspect of your podcast — the artwork. Your podcast artwork is what potential listeners will first see on their podcast platform of choice, so make it count!

Think about your podcast's theme. Your artwork should reflect the heart of your show's content. If your podcast is about cooking, for example, you might include imagery related to food or cooking utensils.

Keep it simple and clear. Remember, podcast artwork is often viewed as a small thumbnail on mobile devices, so don't cram too many details into your design. Use bold, contrasting colors and large text to make your artwork pop even at a smaller size.

Include your podcast's name. This might sound obvious, but make sure the title of your podcast is clearly readable on your artwork. This will help listeners remember your podcast and search for it again later.

Create using the right dimensions. Most podcast platforms recommend a square image with dimensions of 1400 x 1400 pixels to 3000 x 3000 pixels. Make sure your image is in RGB color mode for the best display on digital screens.

Consider hiring a designer. If you're not artistically inclined, you might want to hire a graphic designer to create your podcast artwork. Websites like Fiverr or Upwork can connect you with freelance designers who can create professional-looking artwork at an affordable price.

Remember, your podcast artwork is the visual representation of your show when you start your own podcast. Make sure it's as engaging and representative of your content as possible to attract new listeners!

Choose a podcast hosting platform

Now that you have your podcast's content and artwork ready, it's time to pick a platform where you'll host your podcast. This is an important decision, as it will determine where your podcast is available and how it's distributed.

Consider the cost. Hosting platforms often come with a monthly or yearly fee. While some platforms are free, they might limit the number of episodes you can upload or the amount of storage you can use. Make sure to choose a platform that fits your budget.

Look for user-friendly interface. If you're new to podcasting, you might want to choose a platform that's easy to navigate. User-friendly platforms like Anchor or Podbean offer intuitive dashboards and clear instructions to help you start your own podcast.

Check the distribution. Make sure your hosting platform distributes your podcast to popular listening apps like Apple Podcasts, Spotify, and Google Podcasts. This will ensure that your podcast reaches as many listeners as possible.

Check for analytics. If you're serious about growing your podcast, you'll want to track listener data. Look for a hosting platform that offers analytics so you can see how many people are listening, where they're from, and how they're listening.

Consider the extra features. Some hosting platforms offer additional features like website integration, monetization options, and promotional tools. If these features are important to you, make sure to choose a platform that offers them.

Choosing the right podcast hosting platform is a vital part of the process when you start your own podcast. Make sure to do your research and choose the platform that best suits your needs and goals.

Publish your podcast

Alright, you're on the home stretch now. You've defined your concept, chosen your equipment, set up your recording environment, planned and recorded your content, edited it just right, and even created some snazzy artwork. Now, it's time to publish your podcast!

Upload your podcast episode. This is where your hosting platform comes into play. Head to your selected platform and look for the "upload" or "new episode" button. Here, you'll upload your edited audio file. Make sure it's in the correct format, usually MP3, as specified by your hosting platform.

Add episode details. Just like a great book needs a compelling title and synopsis, your podcast episode needs an engaging title and description. Make sure to include keywords related to the episode's content. This can help listeners find your episode when they search for specific topics.

Include show notes. Show notes are a brief summary of what your podcast episode is about. They can include main points, links to resources mentioned in the episode, and your contact information. Show notes provide added value to your listeners and can encourage them to revisit your episode.

Set a publish date. You can choose to publish your podcast episode immediately, or schedule it for a future date. Consistency is key when you start your own podcast. Try to stick to a regular publishing schedule, whether it's once a week, twice a month, or whatever frequency works best for you.

Hit publish. Once everything is set and you're happy with it, hit that publish button. Your podcast episode will then be live and available for the world to listen to.

Publishing your podcast is a thrilling moment. It's the culmination of all your hard work. But remember, the journey doesn't end here. It's just the beginning of your exciting journey into the world of podcasting.

Promote your podcast

Congratulations! You've published your first podcast episode. Now it's time to introduce it to the world, and that's where promotion comes in. Here's how to get started:

Share it on social media. Social media platforms are a fantastic way to spread the word about your new podcast. Create engaging posts about your podcast, including snippets or quotes from each episode, and use relevant hashtags to reach a wider audience.

Tell your network. Don't be shy about telling your friends, family, and professional network about your podcast. They can help you start your own podcast's word-of-mouth promotion, and you never know who might be interested in your content.

Consider podcast directories. Podcast directories like Apple Podcasts, Spotify, and Google Podcasts are go-to places for people to discover new podcasts. Make sure your podcast is listed on these platforms.

Guest on other podcasts. One of the best ways to reach a larger audience is to guest on other podcasts. This can lead their listeners to check out your podcast, especially if your content is similar.

Create a website or blog. Having a central hub for your podcast can be beneficial. Here, you can share episodes, show notes, behind-the-scenes content, and more. It also gives you a place to direct listeners for more information about your podcast.

Promoting your podcast can be as creative as you want it to be. The goal is to get your podcast heard by the right people, so think about where your potential listeners might hang out, both online and offline, and target those areas. Remember, the key is consistency and patience. It might take some time before you start to see significant growth, but don't let that discourage you. You're on your way to podcasting success!

If you're excited about starting your own podcast and want more guidance on how to launch it quickly and efficiently, check out the workshop '3 Steps to Launch your Podcast in One Day' by Clara Escoms. This workshop will provide you with practical tips and advice to help you get your podcast up and running in no time.