Succeeding as an Editorial Model: 5 High-Fashion Tips

Written by Daisie Team

Published on 10 July 2023 6 min read

Breaking into the world of editorial modeling can be as thrilling as it is challenging. With its high-fashion focus, editorial modeling offers models a platform to showcase the latest designs from celebrated fashion designers and clothing brands. To succeed in this highly competitive industry, you need more than just a beautiful face and an enchanting walk. This blog post shares five high-fashion tips that can help you navigate your way to success in editorial modeling.

1. Find Your Fashion Niche

Before anything else, it's important to carve out your unique space within the wide world of editorial modeling. Finding your fashion niche involves understanding your unique look, keeping up with fashion trends, and studying iconic models to inspire your style.

Identify Your Unique Look

As an aspiring model, your look is your selling point. It's what sets you apart from others. Identifying your unique look goes beyond just your physical features—it includes your style, your personality, and the way you present yourself. Some models might favor a classic, timeless look, while others might lean towards edgier, avant-garde styles. Remember, in editorial modeling, authenticity is key. Embrace what makes you unique and let that guide your fashion choices.

Research Fashion Trends

Staying abreast of current fashion trends is an important part of being an editorial model. It allows you to anticipate what designers might be looking for and adapt your look accordingly. You can research fashion trends through fashion magazines, online blogs, or by following designers and fashion influencers on social media. However, while it's important to know the trends, don't lose your unique style in the process.

Study Iconic Models

History's most successful editorial models didn't reach their heights by chance. They mastered their craft and brought something unique to the fashion industry. By studying the careers of iconic models such as Naomi Campbell, Cindy Crawford, or Gisele Bündchen, you can learn valuable lessons about perseverance, professionalism, and personal branding that can help guide your own journey in editorial modeling.

2. Build a Strong Portfolio

In the world of editorial modeling, your portfolio is your resume. It's the first thing that agencies, designers, and casting directors will look at when considering you for a job, so it's vital to create a strong and varied portfolio that effectively showcases your range and talent.

Hire a Professional Photographer

Remember, your portfolio is essentially your first impression in editorial modeling. You want to ensure it's a good one. Professional photographers not only have the technical skills to capture your best angles and features, but they can also offer valuable advice on posing and expressions. They can help bring out your unique personality in photos, which can make your portfolio stand out to industry professionals.

Showcase a Variety of Looks

Editorial modeling is all about versatility. Your portfolio should reflect your ability to embody different styles, emotions, and characters. Don't limit yourself to just one look or style. Include photos that show a range of expressions, outfits, settings, and moods. This demonstrates your flexibility and adaptability, which are highly valued in the fast-paced, ever-changing world of fashion.

Update Portfolio Regularly

Just as fashion trends change, so should your portfolio. Regularly updating your portfolio keeps it fresh and relevant. It shows that you're active in your career and committed to continuous improvement. Plus, it gives you a chance to showcase any new skills or looks you've developed. Remember, your portfolio is a reflection of your journey in editorial modeling, so it should grow and evolve as you do.

3. Network in the Industry

Success in editorial modeling isn't just about posing for the camera—it's also about knowing the right people. Networking is vital to getting your foot in the door and advancing your career. You never know when a casual conversation could lead to an exciting opportunity.

Attend Fashion Events

From runway shows to industry parties, there are plenty of events you can attend to meet influential people in the world of fashion. These events can be gold mines for networking. You'll get the chance to rub shoulders with designers, photographers, and other models. Remember, the more people you meet, the more chances you have for success in editorial modeling.

Connect with Agents and Designers

Agents and designers can play a significant role in your editorial modeling career. They can open doors to opportunities that you might not have access to on your own. Be proactive in reaching out to them. Introduce yourself, show interest in their work, and express your passion for modeling. But remember, networking isn't just about you—it's a two-way street. Show genuine interest in the people you meet and find ways to offer value in return.

Today, social media is a powerful tool for networking in the modeling industry. Platforms like Instagram and Twitter allow you to connect with people all over the world. You can use these platforms to showcase your work, engage with industry professionals, and stay updated on the latest trends in editorial modeling. But remember, your social media presence should be professional and reflective of your brand as a model.

4. Maintain a Healthy Lifestyle

In the fast-paced world of editorial modeling, it's easy to lose sight of one important fact—your health is your wealth. Maintaining a healthy lifestyle is fundamental to your success. It not only enhances your physical appearance but also boosts your energy levels and overall well-being, helping you perform better in your shoots.

Follow a Balanced Diet

Modeling is a physically demanding job. Your body needs the right fuel to keep up. That's where a balanced diet comes into play. Include a variety of nutritious foods in your diet—fruits, vegetables, lean proteins, and whole grains. They provide the nutrients your body needs to function optimally. But remember, a balanced diet doesn't mean you need to starve yourself or follow fad diets. It's about making healthy choices and maintaining a positive relationship with food.

Establish a Regular Exercise Routine

Exercise is equally important for an editorial model. It helps keep your body in shape and boosts your stamina. Learn to love the burn! Whether it's yoga, cardio, or weight training, find an activity you enjoy and make it part of your daily routine. Exercise not only helps you look good—it makes you feel good too!

Prioritize Sleep and Hydration

Hydration and sleep are often overlooked, but they're key pillars of health. Drinking plenty of water keeps your skin glowing and helps you stay energized. And don't underestimate the power of a good night's sleep! Proper rest is essential for your body to recover and rejuvenate. It also helps maintain your focus and energy levels during long and demanding photo shoots. So, remember to hydrate and get your beauty sleep—your body will thank you!

5. Stay Resilient in the Face of Rejection

Finally, in the world of editorial modeling, rejection is often part of the journey. It's tough, but don't let it knock you off your path. Let's explore how resilience can transform these challenges into stepping stones towards success.

Develop a Strong Mindset

Firstly, the ability to stay resilient begins with your mindset. Understand that rejection is not a reflection of your worth but a part of the process. Use it as a tool for self-improvement. When you face a setback, take a deep breath, dust yourself off, and get back in the game. Remember, even the most iconic models like Naomi Campbell and Kate Moss faced rejection early in their careers!

Learn from Each Experience

Next, every experience, good or bad, is an opportunity to learn. Did you not get a callback from a casting? Instead of letting it get to you, review your performance and identify areas for improvement. Maybe you need to work on your walk, or perhaps your portfolio needs an update. Each setback is a stepping stone to becoming a better model.

Never Give Up

Lastly, the key to success in editorial modeling is persistence. The road to success is often long and winding, but it's the journey that shapes you. Keep pushing, keep improving, and most importantly—never give up. Your breakthrough moment could be just around the corner!

In conclusion, editorial modeling is a challenging but rewarding career. By finding your niche, building a robust portfolio, networking effectively, maintaining a healthy lifestyle, and staying resilient—you are well on your way to making your mark in the high-fashion world. Ready to strut your stuff?

If you're looking to take your editorial modeling career to new heights, don't miss the workshop 'How To Produce An Editorial Shoot' by Ara Coutts. This workshop will provide you with invaluable insights and practical tips on how to create stunning editorial shoots that will help you stand out in the high-fashion industry.